Showing posts with label Secondary research. Show all posts
Showing posts with label Secondary research. Show all posts

Saturday 5 May 2018

Project Brief and Presentation

Project Brief Presentation


I am currently working on completing my own project brief for my Masters Degree in Design .I am specializing in Print including fabrics wallpapers, wall art and hardware for accessories fashion and home.
Initially I have had a number of different pathways and I have been looking at and amalgamating ideas into one project brief. Arts and crafts are of interest to me and I have choice the late 19th century/20th century and more specifically William Morris and his home and his love for Arthurian mythology.
I will be looking into IT and traditional techniques creating an integration of different techniques from contemporary to classic in order to inquire how to incorporate artisan heritage beliefs and values into a contemporary practice. Questions that I am looking at are how vintage , warn out historical weathered patented effects encourage mood and feeling within the viewer point of view. The main point of the brief is to experiment with different techniques and effects to create a tactile vintage artisan crafted art process. 
I am honing in on my creative practice and it is not the theme or subject that is important nor the product. It is the effects created by different processes and juxtaposing these together to create uniqueness and opulence in order to evoke harmony and beautiful indulgence for the viewer (customer)clientele.  
The inquiry for my project is to look at the methods of print inside of digital and traditional processes ,therefore it's the processes that evoke the questions for my design practice.
One of the questions is to evoke a response that creates a human handmade process to a modern contemporary process (machine made).
Looking into tactile ,vintage,warn away, heritage feel process to evoke nostalgic references of grand lifestyles and harmony of days gone by. 

I have also been researching converting my blog into a blog book and I have found a company in the U.S.A
called blog2print. They are printers to hardback or soft back. I have choice to create a number of volumes which I will number as part of my final Masters Degree presentation. I have noticed however that some of the headers on  my posts have become incripted in the print so  will need to edit these areas.
William Morris described himself as an Artist and a designer and this is an aspiration of mine. I have been a designer for many years and printing imagery for paper and fabric gives me a new direction into the field of print maker artist artisan which is of interest to me. I hope to create a series of wall Art and exhibit in the hope to gain feed back on one of my inquiring questions which is about how different techniques effect the viewers perceptions on how they value images. Specifically looking at historical heritage view points.


Blog2Book front cover.


Initial project brief
Photograph of William Morris.


Page from Blog to book . 















Brief over view of project

Poster for MA Show The Poster used for the end of project show at University Lincoln. MA studio in Design end of Degree Show June 20...